What does a Fractional CXO do?

A Fractional CXO provides executive-level experience leadership—helping organizations align story, systems, and creativity to drive measurable growth. Instead of hiring a full-time executive, companies get strategic guidance, advisory support, and leadership presence on a part-time, high-impact basis.

Who is this partnership designed for?

This model is ideal for mid-market organizations between $20M and $500M in annual revenue—companies that want to differentiate through customer experience, employee engagement, and brand storytelling, but don’t need or can’t justify a full-time CXO.

How long do Fractional CXO engagements typically last?

Most partnerships run 6–12 months. This provides enough time to diagnose experience gaps, build a strategy that aligns leadership and teams, and create momentum through measurable improvements across customer, employee, and brand touchpoints.

What is the cost of a Fractional CXO engagement?

Fractional CXO engagements typically range from $10,000 to $15,000 per month, depending on scope and complexity. This provides access to executive-level guidance, creative leadership, and a clear plan your internal team can execute—at a fraction of the cost of a full-time CXO.

What does the first 30 days look like?

Every engagement begins with the Experience Amplifier Diagnostic—a structured analysis of your customer journey, brand narrative, employee experience, and operational rhythm. In the first 30 days, we identify where experience is breaking, where it’s resonating, and what changes will drive the fastest measurable impact.

How is success measured?

Success is measured through both emotional and operational outcomes—customer satisfaction, employee engagement, retention, advocacy, revenue influence, and the overall coherence of your brand experience. The goal is simple: create momentum you can measure.

Fractional CXO

I partner with leaders to turn experience into an unfair advantage.

If you’re done shipping “good enough” and ready to design what people actually remember — we should talk.

Experience Is the New Battleground

Products get copied. Playbooks age out. The only durable edge is the experience people have with your brand.

When experience is off, you feel it everywhere: pipeline, retention, recruiting, and the speed of decision-making.

My work sits at the intersection of creativity and operations—where story meets systems. We’ll decide where experience must improve, and I’ll lead the work that makes it real — not as a workshop, as an operating rhythm.

Creativity × Innovation = Human Connection.
This is where growth compounds.

If you’re leading a $20M–$500M business and want experience to pull its weight, I’ll help you see the business clearly, choose the right battles, and build a rhythm that compounds.

Where experience quietly leaks growth:

Customer Journey & Brand Experience
Trade Show & Live Events
Marketing & Storytelling Initiatives
Sales & Client Retention
Employee Engagement & Culture Design
Space & Environmental Experience

If it touches a person, it’s part of the experience.
And if it’s part of the experience, it can be designed better.

Recognized by Eventex · DBusiness · Top 50 in Event Tech

The Impact of Experience

When story, systems, and creativity align — results follow.

“From start to finish, working with the Scott and his team was smooth, successful, and honestly, a lot of fun. Remix Detroit was high-tech, creative, and unique. The perfect partner to bring it to life.”
Bedrock Detroit

“Scott turns spark into system. Glenlore started as an experiment but it's now a yearly family tradition for thousands. He blends technology, story, and operations in a way that creates real traction.”
Chanel SchoenebergerCo-Founder, Glenlore Trails

“Scott helped us see our business differently. He didn’t just bring ideas, he built a series of frameworks we still use to shift our approach.”
Bluewater

What changes when we do this right

110

Grew from 0 to 80,000 to over 110,000 visitors annually — transforming a mile of forest into Michigan’s most visited immersive experience.

61

Transformed an empty downtown retail space into an interactive cultural hub — drawing thousands in person and over 61 million media impressions.

4+

Inbound RFPs every month — shifted from project supplier to experience partner, attracting Fortune 500 and mid-market brands through reputation and repeatable results.

Whether you’re building a brand, leading a team, or rethinking engagement, this partnership gives you access to skillsets you can use right away.

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The Experience Amplifier Diagnostic™

The five dimensions that reveal how your brand connects, and where it can grow.

Within 30 days, you’ll know exactly where to focus — what to stop, start, and scale — and why.

Every engagement begins with the Experience Amplifier, a diagnostic that reveals where your brand is resonating and where it’s losing momentum. This measures the emotional and operational gaps that limit growth, then provides the roadmap to close them.

When companies apply it, they don’t just improve touchpoints. They improve results. Retention climbs. Advocacy grows. Creativity compounds.

Trade Show

Emotion

Make them feel something.

Surprise

Break expectations.

Agency

Let them shape it.

Alignment

Make it matter.

Momentum

Design for what's next.

Ready to see how this applies to you?

This is the framework I use design better outcomes.

Download the Framework

Strategy alone doesn't create connection.

It takes rhythm — discovery, design, activation, and iteration.
A process that blends creativity with discipline to keep ideas alive long after the launch.

I don’t hand you a plan and disappear. I help you run it until it holds.

This is the work we’ll do together.

Alignment & Discovery

Find what drives growth and what’s in the way.

Strategy & Design

Fuse story and systems to create emotional + economic value.

Advisory & Activation

Lead the team through confident execution.

Measurement & Momentum

Prove impact. Scale what works.

Your turn to make a move.

Grab the framework. Set a meeting. Subscribe to the newsletter. Or just reach out and say hi. Wherever you go from here, you'll be glad you did.

Download the Framework

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Typical Partnership: $10–15K/mo · 6–12 months

The Commitment

I take on a limited number of partners each year—the ones ready to make experience a core driver of growth. When I join your leadership rhythm, it’s to drive change: align the story, sharpen the work, and keep momentum when things get noisy.

We’ll shape a rhythm of progress — designing moments that move people, strengthen culture, and accelerate growth. Most partnerships run 6–12 months with direct access and ongoing creative direction.

The Investment

A full-time CXO often runs $300k+.

My fractional model delivers that caliber of leadership where it moves the needle most—$10–15K/month, based on scope.

You get executive-level partnership—clarity, creative leadership, and a plan your team can run—so experience translates into outcomes.